The first innovative and social footwear brand in Africa, Keexs and South African based Afrikanswiss (Africa’s premier denim brand) recently collaborated on a new collection for South African Fashion Week 2017.
The Keexs sneaker collection with art curated by self-taught artist Lemi Ghariokwu, draws inspiration and pays tribute to the legendary Fela Anikulapo – Kuti, a Nigerian multi-instrumentalist, musician, composer, pioneer of the Afrobeat music genre, human rights activist and political maverick who has inspired millions of people all over the world.
The Afrikanswiss collection fused Nigerian traditional wear with pantsula street wear. Pantsula, a highly energetic dance originated in the black townships of South Africa during the Apartheid era. It developed into a form of social commentary for black South Africans and although it has undergone several transformations with the country’s changing political tides it still stays relevant till today.